The effectiveness of celebrity partnerships in advertising

krow’s Planning Director, Aileen Ross, explains the strategy behind successful celebrity partnerships in advertising focusing on how Robert De Niro gives Warburtons comedy value.

Read the full article in Campaign.

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Nick Hastings chooses Aerial Award winner

krow Founder, Nick Hastings chooses ‘Foreigner’ by the Muslim Association of Britain as this month’s winner.

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New Nutella B-ready campaign

krow launches TV and social for new Nutella B-ready.

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