The effectiveness of celebrity partnerships in advertising
krow’s Planning Director, Aileen Ross, explains the strategy behind successful celebrity partnerships in advertising focusing on how Robert De Niro gives Warburtons comedy value.
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Back to the Future: Is your favourite technology actually pathological?
Like the Zeppelins of old, many of today’s technologies fit a ‘pathological’ profile, argues Malcolm White.
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themission acquires krow
themission acquires krow to boost integrated presence in London.
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