The effectiveness of celebrity partnerships in advertising
krow’s Planning Director, Aileen Ross, explains the strategy behind successful celebrity partnerships in advertising focusing on how Robert De Niro gives Warburtons comedy value.
What else is going on
news
Nick Hastings chooses Aerial Award winner
krow Founder, Nick Hastings chooses ‘Foreigner’ by the Muslim Association of Britain as this month’s winner.
Find out more
news
Back to the Future: Is your favourite technology actually pathological?
Like the Zeppelins of old, many of today’s technologies fit a ‘pathological’ profile, argues Malcolm White.
Find out more